Behind the Brew: Brewista at SCA Expo Houston 2025
This spring, Brewista brought innovation, vision, and bold design to one of the biggest events in specialty coffee: the Specialty Coffee Expo in Houston. With thousands of industry professionals, global brands, and passionate brewers under one roof, it was the perfect stage to share what we’ve been working on—and what’s coming next.
From product showcases to deep conversations with our community, here’s a behind-the-scenes look at what Brewista brewed up in Houston.
What Is the Specialty Coffee Expo?
The Specialty Coffee Expo is the premier event for the global coffee industry. It brings together roasters, baristas, producers, educators, and equipment brands from around the world to connect, collaborate, and innovate.
It’s where new ideas are launched, partnerships are forged, and the future of coffee takes shape. And this year, the energy in Houston was electric.
What Brewista Showcased
This year, we arrived at Booth 447 with a clean, minimalist setup and a hands-on experience for everyone who stopped by. Here’s what we brought to the show floor:
New Product Previews
Attendees got a sneak peek at Brewista’s upcoming gear—most notably, our portable espresso brewer that combines performance, portability, and precision. Designed for pros and home users alike, it’s compact, intuitive, and ready to go anywhere.
Live Brewing Demos
We ran continuous demos using our Artisan Gooseneck Kettles, Tornado Duo Drippers, and Smart Scales. Visitors got to see firsthand how Brewista tools elevate every step of the brewing process—from bloom to final pour.
Show Exclusives
From merch giveaways to on-the-spot brewing tips, we gave our booth guests more than just product info—we gave them an experience.
Behind the Booth: What You Didn’t See Online
Preparing for a show like this doesn’t happen overnight. Our team spent weeks designing the layout, perfecting our demo units, coordinating logistics, and ensuring every detail felt true to the Brewista brand.
We also shared the space with our sister brand Bonavita, giving attendees a full look at our broader vision: offering approachable, well-designed gear for every level of coffee enthusiast.
Why Trade Shows Matter to Brewista
Being part of events like the Specialty Coffee Expo isn’t just about showing off products. It’s about connecting—with the people who use our tools, the distributors who support our growth, and the creatives shaping coffee culture around the world.
It’s also a chance for us to listen: What’s working? What’s missing? What’s next? The conversations we have at shows like these directly inform how we build, improve, and evolve.
Looking Ahead
With the Expo behind us, we’re heading into the second half of the year energized and focused. Here’s what’s coming:
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New product launches inspired by the feedback we heard in Houston
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Fresh content and brewing education to support our community
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Expanded partnerships across cafés, universities, and international markets
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A continued commitment to designing tools that empower better brewing
And yes—you’ll see us at the next big event.
Final Sip
To everyone who visited our booth, shared a cup, asked questions, or just stopped by to say hi—thank you. The Specialty Coffee Expo reminded us why we love this industry: it’s the people, the passion, and the pursuit of better coffee.
Until next time, keep brewing with purpose.